November 8th, 2008
Global Communications Firm to Provide Brand Consulting and Media Relations Support for BarterQuest.
Gutenberg Communications, a global, strategic communications firm offering public and investor relations services, today announced it was selected as the public relations agency of record to represent BarterQuest, a consumer trading platform that supports the cashless exchange of goods, services and the use of real estate. BarterQuest is owned and operated by JPM Global, Inc., a Delaware corporation.
Gutenberg Communications will help raise global awareness of BarterQuest as a virtual marketplace that will enable millions of individuals to trade goods and services. By drawing on international brand consulting and media relations experience, Gutenberg will support BarterQuest through its current beta phase, official launch and expansion into the multi-billion dollar market for barter.
“Most current activity in the electronic barter market occurs between businesses. The consumer market has remained largely untapped. We want consumers around the world to understand the benefits of trading as a way to save money and be environmentally responsible and, as the electronic market for consumer barter grows, to recognize BarterQuest as the premier trading platform,” said Michael Satz, Chairman and CEO of BarterQuest. “With a global communications model and strong experience with entrepreneurial companies, we feel Gutenberg Communications shares our vision and will place BarterQuest in front of the right audiences. We look forward to working with Gutenberg to successfully build our brand.”
“BarterQuest has made consumer trading a real alternative to paying cash through its unique technology that allows users to easily find trading partners,” said Harjiv Singh, Co-founder and CEO, International of Gutenberg Communications. “We are pleased to support BarterQuest’s journey as it becomes the leader in online barter through our international network, creative public relations approach and commitment to exceptional client satisfaction.”
BarterQuest provides a consumer trading platform that combines a user friendly Web design with proprietary, patent pending technology to instantly match the haves and wants of users for two party and multi-party trades. BarterQuest supports the cashless exchange of all types of goods, services, and the use of real estate. BarterQuest is headquartered in New York, NY and is owned and operated by JPM Global, Inc., a Delaware corporation. For more information, visit http://www.barterquest.com
About Gutenberg Communications
Gutenberg Communications is a global full-service, strategic communications firm offering public and investor relations services. The firm leverages communications to key audiences across a global landscape for clients in numerous industries including technology, real estate, financial services, healthcare, academia and conference marketing. Gutenberg Communications is built upon a foundation of services that include executive thought leadership, media relations, crisis communications, executive speaking, event planning, and investor relations services. Gutenberg Communications is headquartered in New York and has offices in Silicon Valley, Boston, London, Mumbai, New Delhi, Bangalore, and Hyderabad.